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Hannah Cox – Project Salt Run
Hannah Cox is a sustainability advocate, endurance runner, and the founder of the Better Business Network. In 2025, she will take on the challenge of a lifetime: running 100 marathons in 100 days across India, covering 4,200 km along the historic Inland Customs Line. A first-time ultramarathoner, Hannah’s journey is not just about running—it’s a powerful statement on resilience, environmental action, and redefining what’s possible.
Project Salt Run is more than a physical test. It’s a mission to raise £1,000,000 for 1% for the Planet, supporting climate resilience and community projects in India. The Inland Customs Line once symbolised colonial exploitation, enforcing the British salt tax and affecting millions of lives. Now, through Project Salt Run, Hannah is reclaiming that route as a path for sustainability, equity, and global change.
Despite not being a seasoned runner, Hannah Cox embodies the belief that ordinary people can achieve the extraordinary. Her transformation from non-runner to endurance athlete is a testament to the power of self-belief, courage, and collaboration. Through this challenge, she hopes to inspire people worldwide to step outside their comfort zones and take action—whether for the planet, their communities, or themselves.
Come and listen to Hannah as she shares how the project is about to unfold.
Givestar Fundraising: Project Salt Run
Instagram: projectsaltrun
Website: projectsaltrun.com
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